For United Nation’s Volunteer Day, we created the Volunteer Date- a campaign aimed at encouraging people to ask their crush to volunteer with them for Volunteer’s Day- doing anything from reading to kids to helping at a soup kitchen. To kick it off, we created an animated manifesto film detailing the campaign’s mission. The film lived on a Volunteer Date hub along with a variety of shareable cards to invite your crush on a variety of Volunteer Dates- all working together to make volunteering sexier than ever before.
Agency Credits: DiMassimo Goldstein Cheif Creative Officer: Tom Christmann Animation: Q Choi Writer: Zac Sax
Formless Credits: Sr Designer: Tim Saputo Designer: Brianna DeFelice